GDS-Index Launches First Whitepaper at IMEX Frankfurt
16 May 2017
Frankfurt, 16 May 2017: We are very proud to announce that today The Global Destination Sustainability Index (GDS-Index) has released our first Whitepaper – “Sustainable Destination Management Trends and Insights: A Path to a Brighter Future” – at IMEX Frankfurt!
The Whitepaper identifies how Destination Management Organisations (DMOs) and Convention Bureaus (CVBs) are using sustainability to drive the development and implementation of robust destination sustainability strategies that support their city’s overall social, environmental and economic development agenda and enhance competitive positioning.
The report draws from analysis of 35 cities who participated in the 2016 GDS-Index benchmarking study. Through case studies and comparative data, the research – conducted by MCI Sustainability Services – highlights ten key insights on how destinations can reinforce their strategy through: leadership, financial incentives and capacity training, strong local community and supplier engagement, and effective communication about sustainability.